For Startups

(We see a startup as any business operating for less than 3 years and has paying customers.)

Can you articulate a compelling value proposition and the different shapes it can take depending on different categories and stakeholders? If you can, this is not for you. If you have any doubts, read on:

BAREBONE can help ensure that you are making the most of your current runway. We are conscious that Startups (1) don’t have a lot of cash and (2) constantly operate under pressure of time. Therefore we’ve developed this package that takes these two considerations into account.

The gist of it is:

  1. A business leader (co-founder, CxO or director) fills out our Fact Finding Form
  2. We’ll then develop a Market Positioning Map for you within the next 5-10 business days
  3. Find an appropriate time to workshop, deliver and sense-check the findings
  4. Delivery: your Value Proposition for each category of stakeholders.

What is this good for:

    • A starting point for any strategic exercise
    • The foundation for your Growth Strategy
    • Basis for customer segmentation and targeting
    • Opens the brief for creatives and copywriting (whether you’re doing it in-house or appointing an agency)

Contact us for enquiries.